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HSBC International Wealth and Premier Banking (IWPB)
We help customers to take care of their day-to-day finances and to manage, protect and grow their wealth. Our international network and breadth of expertise enable us to support individuals, families, business owners, investors and entrepreneurs around the world..

We are currently seeking an ambitious individual to join our IWPB team, working together with colleagues to define, manage and achieve divisional business targets.

In this role, you will:

This role is a key member of the Digital Channels team in IWPB UAE. The Digital Data and Analytics Manager
is accountable for overseeing the data, analytics and reporting function of the digital channels team.

The role holder will play a pivotal role in the delivery of key analytics and reporting requirements for the Digital Channels team, ensuring accuracy of the data and providing key insights to help shape the Digital Channels strategy.  The role holder will work with the Digital Sales to analyse a mix of structured and unstructured data from multiple sources (internal and external) to identify opportunities across topics like, but not limited to: 

•    Transaction Migration
•    Partnership sales performance
•    Digital Journey conversion funnels
•    Assisted Digital
•    New To Bank (NTB) eligibility, funding and cross sell rates
•    Credit card spend and attrition
•    Customer Communications (CLCM) Effectiveness
•    Marketing and Media agency effectiveness

The role holder will work closely with the Digital Sales Managers to prepare the quarterly data priorities to support the Global PI planning process. The role holder will also work closely with Data and Analytics colleagues, based locally and remotely, to ensure timely and accurate sharing of existing reporting and to define new data and analytics requirements.