Do you have a passion for our brands? Are you an excellent communicator with exceptional diplomatic skills, achievement oriented, and curious to broaden your professional perspective? Do you want to make a difference in our organization and contribute to building something new? If the answer is yes to all these questions, then we would like to hear from you.

Rise To The Challenge

 

• This role will support the planning, development and deployment of Engagement toolbox based on our brand strategy focusing on the enhancement of IQOS next level brand experience. These toolboxes will be deployed across different touchpoints to connect and engage consumers with IQOS to discover an unexpected, surprising, and unprecedented next level experiences.
• Support in securing a consistent brand platform across event channel to further strengthen IQOS as a Meaningful, Different and Premium brand.
• Engage and excite our consumers at scale as well as to engaging through both offline and online branded contents to secure a consistent omni channel journey synchronizing with our commercial activity calendar.
• Build and secure strong business relationship across various event organizers, LAMP owners and key stakeholders across various event channels.
• Support to secure the deployment of high-quality execution excellence, engagements/experiences through deep cross functional collaboration with key stakeholders (Internal/External) teams/stakeholders.
• Deliver a seamless consumer experience/journey by bridging offline channels to our online contents.
• Performance management and Financial through tracking, analytics per event and reporting to further develop our HNB (Heat-Not-Burn) environments and improve the quality of our engagement platform and ROI.
  
   

Your ‘day to day’

 

• Design and implement innovative marketing strategies to increase our brand awareness and customer engagement.
• Work closely with various departments such as marketing, sales, and product teams to ensure brand consistency.
• Lead and execute innovative brand activation strategies.
• Plan, organize, and execute promotional events & launches.
• Measure and report on the success of brand activation campaigns.